THE IMPLEMENTATION OF AUTOMATIC CUSTOMER MARKETING SYSTEM BASED ON INTELLIGENT CALLING

The traditional marketing of customers mainly adopts manual call, which has poor service quality, low service efficiency, poor user experience and high operation cost, while data flow, business flow, and management flow are isolated. Based on the intelligent voice call, combined with customer management module, task management module and statistical analysis module, an accurate, standardized and automatic customer marketing system is implemented to cover all stages from the screening of target customers, to the execution of marketing voice calls, to the feedback of intention result and to the adjustment of screening rules, which effectively improves the marketing accuracy and reduces the marketing cost.